The Money Tree with Sarah Petty

Sarah provides a Virtual CFO service to business owners looking for senior expertise that suits their business stage and budgets.

This arrangement allows her clients to leverage her tremendous wealth of experience as a CFO, a qualified CPA, and as a Board member.

Earlier in her career, Sarah oversaw the financial management of businesses from small startups to industry leaders, as well as across a diverse range of industries.

She is also a regular panellist, presenter and keynote speaker for industry events and has been a long-term volunteer with children's charities.

If you want to listen to her previous episode with me, you can find it in .

This interview covers a number of great topics, including:

• Embracing the leap from a corporate career to being an entrepreneur.
• The importance of financial acumen for Founders in combatting economic challenges.
• The value of being part of a strong community that celebrates your wins and builds your brand, and
• Diversifying your client base to develop your expertise and skills.